News

"Keep the entrance ticket" she said, as we stepped to the palatial Gold shrine in Kyoto, "it's also an amulet that will protect you along your travels" ... Of course it's Japan - a challenging o...
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Our project, Women for Peace, stems from the belief that "it is never too late... for peace." Following a spontaneous meeting in Paris in 2025, photographer Iris Brosch and I joined forces to bring...
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Since I moved my brand base, after 16 years in the same address, the market and the world have changed so incredibly & interestingly. We have refreshed, adapted and moved 3 times, the next move...
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ADAM BRODY Summer 25 on the MODE SUISSE Beginning of last month, we showed our next summer collection on the MODE SUISSE, an event beautifully defined as “the Swiss fashion week , condensed into on...
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shop, showroom, galleries, &event location Talstrasse 9, 8001 Zürich Instagram || www.thegreat.com It started a few years ago, During the covid years, when we were looking for new creativ...
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Insider stories … The “TEL AVIV SHOOTING”
Since we started our ADAM BRODY online store 3 years ago, we also developed our own fashion shooting “hub”, we developed a visual language, a style, a vibe that was managed in the versatility of th...
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Denim - an ever green, fashion combination acrobat
150 years old and always the symbol of youth it has served fashion and society from cheap robust workwear (as launched famously by Levi's) all over the social and design spectrum. It has been a ke...
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Adam's summarised feelings and thoughts on the current situation and society's rethinking of time and structures with a view to his collection planning. Time was always the basic resource. Clear a...
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Upcycling, recycling and styling
The new upcycling programme for Plus Size fashion and the story behind it The last year, has refocused us in many ways on our priorities and values. Besides equality and inclusivity, sustainability...
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Interview with Adam Brody, The good times magazin (Israel)
Adam Brody's interview with Orna Gattegno talking about his life as a plus size fashion designer from Zurich What calms you down?Drawing Patterns. Flowing with the lines. Disappearing between the ...
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